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Website builders have been growing in popularity as people increase their digital presence. Services like Wix, Shopify, and Squarespace offer you the ability to build a website without any prior knowledge. However, they have limitations that can prevent your website from reaching its highest potential. Comparing custom web development against website builders helps you see the drastic differences.

Some argue that prices for custom web design are expensive. However, you can find affordable web design in Orange County. Orange Web Group provides affordable services and has great reviews from satisfied clients.

Are Website Builders Ideal?

DIY Website builders are easy to use. You don’t need any prior knowledge regarding design, UI/UX, and coding. However, there are many hidden and recurring costs such as having to purchase paid subscription plugins to help achieve the functionality you may want. Even then, there are limited options within those plugins and you still are not able to achieve the website you had wished for. Often, DIY website builders end up being the more expensive and frustrating option. You can build a website quickly and launch it earlier than you can with custom development.

However, that’s pretty much where the benefits end. Web builders have limited amounts of customization. For custom websites, you have the freedom to choose the aesthetic you want. You can base it on another popular website or create something truly your own. You can change even the most minute details to your liking.

Disadvantages of Website Builders

  • Have limited customization options
  • Don’t let you own your website design — so if you switch website providers, you must start over
  • May include ads with their “free” plans and have other limitations removable only if you upgrade to a paid plan
  • May offer only limited use of advanced marketing tools and advanced SEO
  • May offer support limited to online help with telephone support only available if you upgrade or pay extra
  • Take some time to use even if they are easy to master


The Advantages of Custom Web Development

Apart from the freedom to customize, creating a website from scratch offers many more benefits that website builders don’t. Here are a few of them.

Brand Voice

Your site reflects your brand voice. Hence it’s important that it stands out from the rest and is bespoke. If you have the budget and time, a custom built site would be ideal for your business. You can actually find affordable web design in Orange County, CA by contacting Orange Web Group located in the city of Orange, CA.

Building a site from scratch required you to hire the right team that takes time to understand your business needs. Such sites are more cost-effective in the long run as they can be easily customized to adapt to the growth in your business

Unique Customization of Website:

Custom websites are designed keeping in mind your objectives, needs and goals. They are developed offline using codes and are consequently made online. While customizing the website, aspects such as user interface and user experience are looked into thoroughly to increase effectiveness.

Also, your business can be highlighted distinctively and uniquely from others. In contrast, online website building tools are limited in terms of templates and layout. Using them may result in a similar looking website to that of your competitors

Better Compatibility and Freedom to Integrate

Most website builders don’t take into account the many applications you need to integrate. You may want something that manages e-commerce or helps you with customer relationship management (CRM). While builders have plugins, they are few, and most of them are inefficient. With a custom website, you have the freedom to choose the features you want to include.

Better Support

Building through a website builder such as Weebly or Square Space is a coin flip. Sometimes they have stellar support, and then there are times you can’t find them. Their attention scatters among the many users of their platform. At Orange Web Group ,  you will have an entire team at your disposal when you opt for custom development. They will communicate openly and focus on your project. When you encounter a problem, you’ll find faster and better support through a custom website development team.


Better SEO:

The primary purpose to take business online is to boost its visibility to people. For this purpose, SEO (Search Engine Optimization) helps your page rank higher on Google or other search engines. Being ranked (or listed) higher in the search results leads to increase in traffic on your website.

To make your website optimized, website designers near Los Angeles and Orange County use planning, keyword research, sitemap creation and a variety of other tools. On the contrary, online website builders have limited SEO tools which may deprive you off these benefits. Here are some affordable SEO plans which you may want to consider.


Faster Speeds

Website builders use clunky elements. There’s nothing you can do to change the code behind it to make your website load faster. The freedom to customize these elements is one of the advantages of a custom website. It’s a feature that has become more important in recent years because search engines prioritize fast loading speeds.

Don’t Fall for False Promises

DIY Website builders tell you all the benefits while hiding all the disadvantages that will hamper your website’s growth. Don’t fall for it, as it is a waste of your investment. It’s better to spend more on a dedicated team that will build a website that will scale with your growth. Find the right web designer in Orange County to help you realize your vision. Your time is precious, so invest it in the best website you can.

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